The price of electronic cigarettes varies significantly based on type, brand, features, and retailer. Understanding these distinctions is key to determining potential costs.
Device Type and Typical Price Ranges
Electronic cigarettes can be broadly categorized, each with a different price point for the initial device purchase:

- Disposable E-cigarettes: These are the most affordable upfront. Prices typically range from $5 to $15 per device. They are single-use and come pre-filled with e-liquid and a pre-charged battery.
- Pod Systems:
- Pre-filled Pod Systems: The device itself (starter kit) often costs between $10 and $30. Replacement pre-filled e-liquid pods are an ongoing expense, usually costing $10 to $20 for a pack of 2-4 pods.
- Refillable Pod Systems: Starter kits for these devices generally range from $15 to $40. Users purchase bottled e-liquid separately to fill the pods, which can be more cost-effective in the long run. Replacement empty pods or coils for these systems cost $5 to $15 for a pack.
- Vape Pens: These are a step up from basic pod systems, offering more battery life and sometimes adjustable power. Prices for vape pen starter kits usually fall between $20 and $60.
- Box Mods and Advanced Personal Vaporizers (APVs): These are for more experienced users seeking customization and higher performance.
- Device Only (Mod): Prices can range from $30 to $100+, depending on features, power output, build quality, and brand.
- Full Kit (Mod, Tank, Coils): Starter kits for box mods typically cost $50 to $150+. High-end or specialized devices can exceed this range significantly.
Factors Influencing Price
Several factors contribute to the final price of an electronic cigarette device:
- Brand and Build Quality: Well-known brands or those using premium materials (e.g., stainless steel, durable alloys) often command higher prices.
- Features: Advanced features such as variable wattage/voltage, temperature control, larger battery capacity, OLED screens, and sophisticated chipsets increase the cost.
- Included Components: Kits that include batteries, multiple coils, a tank, and charging cables will generally be more expensive than purchasing the mod unit alone.
- Retailer and Location: Prices can vary between online retailers and physical vape shops. Local taxes and import duties can also affect the final price.
Ongoing Costs
Beyond the initial device purchase, users must consider recurring expenses:
- E-liquid: This is a primary ongoing cost. Prices vary by brand, bottle size (typically 10ml to 120ml), and nicotine strength. A 30ml bottle might cost between $10 and $25.
- Replacement Coils or Pods: Coils (for tanks and some refillable pods) need regular replacement, typically every 1-3 weeks. A pack of 3-5 coils usually costs $10 to $20. Pre-filled pods are replaced as they are emptied.
- Batteries: For devices using external batteries (common in box mods), high-quality rechargeable batteries (e.g., 18650, 21700) cost $5 to $15 each, and an external charger is also recommended ($15 to $30).
In summary, the entry point for electronic cigarettes can be as low as $5 for a disposable, while more advanced setups can cost over $100. It is crucial to factor in ongoing costs for e-liquid and replacement parts to understand the total expense of vaping.