E-Cigarette Price Overview in Dubai
Prices for electronic cigarettes in Dubai vary widely, typically ranging from AED 25 to AED 500 or more, based on product type and quality. Standard costs are as follows:
- Disposable e-cigarettes: AED 25 – AED 60 per unit.
- Starter kits: AED 80 – AED 150 for basic models.
- Advanced devices: AED 200 – AED 500+ for premium brands.
- E-liquid refills: AED 40 – AED 100 per 10ml bottle or pod.
Key Price Influencers
Factors impacting these prices include brand positioning, import costs due to UAE regulations, device specifications (e.g., battery capacity), and retail channel margins. Luxury brands and high-tech features drive upper limits.

Regulatory Impact on Cost
Dubai allows legal sales with age restrictions (21+), mandatory plain packaging, and advertising bans. This framework ensures standardized pricing but can add compliance-related expenses to imports.
Recommendations for Buyers
Verify product authenticity at licensed shops or supermarkets; compare prices in person for deals. Monthly consumption might cost AED 150 – AED 300 depending on usage patterns.